![]() It’s packed with tools and features designed to help you stay on top of your work, from Quick Replies and Labels, to QR Codes and Short Links. WhatsApp even has a completely separate app dedicated to professional communications, called WhatsApp Business. The link is regularly updated, but currently takes viewers through to an impact report explaining who the company is, what they do, and how they’re making a difference through sustainability and community building initiatives.Īpps like Instagram, Facebook, and LinkedIn and make it easy to keep on top of work at any time, in any place. It sums up exactly what the company does in a short sentence and makes the reader laugh with an unexpectedly honest joke. Innocent really let their tone of voice shine in their Instagram bio. What do you want people to do after they read your bio? Good Instagram bio examples Innocent Do you work locally, internationally, or globally?Ībove all, think about your call to action.What makes your business different from your competitors?.What is the personality of your brand? Is it honest, wholesome, sincere, and warm? Maybe it’s innovative, trendy, creative, and exciting? How about reliable, competent, efficient, and straight-talking? Let these descriptions inform the language you use in your Instagram bio.You can also ask yourself these questions to generate ideas for your business ideas: A short description of your business and what you you.Your Instagram bio should get to the point quickly, and aim to introduce your business and convince new followers of your value in the few seconds it takes them to read it. ![]() Top tips for writing a good Instagram bio This is why you need to craft a business bio that captures your unique brand personality with an engaging tone of voice, while clearly portraying your brand’s value proposition. The first thing they do? Click through to your profile and read your bio. Think about how new followers find you on Instagram – through hashtagged posts, clicking on paid or viral posts, or by clicking on your handle if you’re tagged in someone else’s story. When well written, an Instagram bio can help you attract new clients, make a good first impression, and increase your reach. It’s the first place that new followers will look to understand who you are, what you do, and if they should follow you or not. ![]() Why does having a good Instagram bio matter?Īn optimised Instagram bio can do wonders for your brand. ![]() It’s an opportunity to inform, inspire, and potentially sell new customers on the value of your service or product. What is an Instagram bio for?Īn Instagram bio quickly tells new followers what your account is all about. Aim to let your brand’s personality shine through, whether through emojis, puns, or a simple statement. Instagram bios are capped at 150 characters, so keep your copy short, snappy, and to the point. You can fully customise the text, but it’s best to include a short description of your business so that new followers know what to expect from you. On Instagram, your bio sits at the top of your profile. So, what does a good Instagram bio look like, and why does it matter? Join us as we take a close look at some Instagram bio ideas and share top tips to craft an impactful one for your business. It can help you stand out from the crowd, establish your company as an authority in your industry, and gain new followers and customers. Your Instagram bio is a powerful part of your social media business strategy. How much thought have you given to your Instagram bio lately? If you’ve been considering a refresh, you’re in the right place.
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